MJNews – Indonesia is the world’s fourth largest coffee producer after Brazil, Vietnam and Colombia, but many do not know that Indonesia also produces premium coffee with a distinctive flavor. Indonesia’s premium coffee among others are Sidikalang coffee, Garundang coffee, Gayo coffee, (from Sumatra), Java Preanger coffee, Ijen coffee (from Java), Kintamani coffee (from Bali), Toraja coffee, Kalosi coffee (from Sulawesi) and Bajawa coffee (from Flores). The rise of café industry in various parts of the world shows that coffee is one of the commodities mostly consumed around the world.
Besides coffee, tea is also one of the most consumed drinks in the world. The two countries that dominate global tea production are China and India. Together these two countries contribute to almost half of the world’s tea production. While Indonesia is currently, the seventh largest tea producer in the world and almost half of its production is exported to its main markets such as Russia, Britain and Pakistan. Indonesian tea that is exported mainly comes from large plantations located in the highlands, which is a place to produce high-quality tea. Most Indonesian tea production is black tea, followed by green tea.
In an effort to increase market access and brand awareness for these two commodities to Malaysia as well as trade cooperation between Indonesia and Malaysia, promotion and exhibition is essentially required. The Embassy of the Republic of Indonesia in Kuala Lumpur in cooperation with Specialty Coffee Association of Indonesia (SCAI) and tea entrepreneurs will hold an exhibition ‘Indonesia Archipelago Exhibition (ARCHEX) 2018’ themed “Indonesia Specialty Coffee and Tea”. This event is a series of the Indonesian Diplomatic Reception to commemorate the 73rd Indonesia’s Independence on 17 August 2018. AKSI and tea entrepreneurs will be presenting various types of coffee and premium tea to the guests.
The exhibition to be held on 15 – 16 August 2018 at the Indonesian Embassy in Kuala Lumpur. Various activities will be performed such as coffee cupping, barista action, latte art performance, coffee and tea talk / seminars and coffee serving. The exhibition will also be used as a means of promoting barista, Q grader and coffee latte artists managed by AKSI to Malaysian youth who have an interest in exploring related professions in certified training institutions in Indonesia. In addition, this exhibition can also promote the potential of professional workers in the field of coffee industry to Malaysia-related business actors. This event will invite the public, Malaysian Student community, café industry, restaurant and hospitality industry.